(Negative Content Alert… Read to the end for a positive outcome.) Books are still being discovered (and bought) in bookstores. I have never met an author who didn’t want to have their published work on the shelves of a bookstore. So, authors have books, bookstores sell books…what could be a better match? Here comes the rub: most local authors alienate bookstores, which hurts their efforts and … book sales. Today all authors are on the frontline of their promotional efforts, both online and … Read More »